Handpicked Experiences Across the UK

Secure a great-value ride on this iconic landmark, with 360-degree city views as you sit back and keep the option to add extras to your visit.

Show your ticket at the entrance, step into a capsule as boarding starts, then relax while a 30-minute rotation carries you smoothly over London.

As you climb and descend, see London spread out all around you, with views for photos, conversation and taking in the city from above.

Use the time in the sky to talk, watch the city outside and decide what to explore next once your capsule returns you to street level.

Upgrade to fast-track or anytime fast-track entry to cut waiting lines, or pick a Magic Pass that saves up to 60% on Madame Tussauds, SEA LIFE, Shrek's Adventure!, and London Dungeon.

Experience the glitz and glamour of celebrity, royalty, film, politics, and music at the world-famous Madame Tussauds in London.

Get up close with 150+ lifelike wax figures, including Harry Styles and other A-list stars, and marvel at the precision of their craftsmanship.

Step into immersive sets, from the Marvel Universe 4D movie experience to selfie moments with the Royal Family on the palace balcony.

Travel through London’s past on the nostalgic Spirit of London ride and test your bravery in the chilling Chamber of Horrors.

Upgrade your ticket with fast-track entry or add the Champagne Bar Experience with a complimentary drink for a wholesome experience.